Overseas Buyers Soaring! 海外買家預登記火熱進行中！國際化進程加速，賦能展商渠道新增長！
海外買家招募
Industry Benchmark Exhibition
A High-Quality, Large Platform
Since its inception in 1997, the China Bakery?Exhibition?has undergone nearly three decades of development, accumulating high-quality products, technologies and services from the entire upstream and downstream industry?chain of the baking?industry. Following its strategic partnership with Informa Markets, the exhibition has integrated resources from major markets such as foodservice, food and chain enterprises, aiming to provide efficient value connections for the "Food Plus" food and beverage sector.
Policy Empowerment in the Greater Bay Area
?Seizing New Opportunities
The Guangdong-Hong Kong-Macao Greater Bay Area, as China's most dynamic economic region, with Guangzhou playing a central role, benefits from policy advantages and industrial upgrades, injecting strong momentum into the bakery and food & beverage industries. In 2025, the China Bakery?Exhibition?will leverage Guangzhou's industrial upgrade to build a global "Food Plus" ecosystem, helping enterprises seize new opportunities from the Bay Area's development.
China’s First Major Exhibition of the Year
Seizing the Opportunity for New Product Launches
The 28th?China Bakery?Exhibition?2025 will cover an exhibition area of 150,000 square meters, attracting over 200,000 buyers and more than 1,500 high-quality exhibitors from around the world. The event will present a grand showcase combining communication, trade cooperation and display. As a platform for launching industry innovations, it will bring together thousands of creative new products, driving the market introduction of new technologies and products.
Multiple Exhibitions Collaborating to Unlock
"Food Plus" Growth
This year’s exhibition will be held in conjunction with the HOTELEX Guangzhou International Hospitality Equipment & Foodservice Expo 2025, the FHC South China Global Food Trade Show (Guangzhou) 2025, and the?7th?Guangzhou International Franchise Exhibition 2025. Through this multi-exhibition collaboration and resource integration, the event will promote the development of the "Food Plus" food & beverage industry ecosystem, offering multiple value opportunities for both buyers and sellers.
Creating an Efficient Product
Selection Platform
Quality Matchmaking?to
Drive Order Growth
The exhibition covers the entire industry chain, including baking, foodservice, coffee & tea and more, showcasing over 6,000 cutting-edge international products. It aims to drive industry innovation and collaboration, providing buyers with an efficient platform for product selection and helping enterprises expand their market share.
Cross-Industry Buyers Gathering
A Fusion of Global Resources
The exhibition will attract exhibition groups and buyers from around the world, including the United States, Australia, Malaysia and more, presenting unique ingredients, smart equipment and creative bakery products. This will bring a wave of international innovation to the industry, facilitating deep global resource connections.
Food and Fun Combined
Showcasing Excellence through Immersive Activities
A series of signature events will showcase the perfect blend of food and entertainment, offering visitors an immersive experience. Participants will have the chance to interact closely with baking masters, observe premium coffee-making demonstrations, enjoy chocolate shows and experience the innovation and allure of the industry.
隨著2025第二十八屆中國烘焙展覽會（下稱CBE）的臨近，海外買家預登記現正火熱進行中！作為全球烘焙行業的盛會，本屆展會將匯聚來自世界各地的行業精英，于今年5月10日至12日在中國廣州·廣交會展館D區+A區盛大開幕。此次海外買家的招募工作，全面提升了針對海外專業觀眾的有效觸達，并便捷化國際買家的注冊流程，同時也進一步加速了展會的國際化步伐。通過這一舉措，今年CBE將為全球烘焙行業提供一個更加高效、廣闊的交流平臺，賦能展商海外渠道更快增長。
Part. 01
海外流量投放
在全球化浪潮中，中國烘焙展覽會致力于通過一系列精心策劃的海外推廣活動，積極推動中國烘焙產業走向國際舞臺。借助谷歌等海外媒體的高效流量策略，CBE海外官網將精準傳遞展會信息給全球烘焙行業的專業人士與潛在買家。與此同時，展會特設的海外預登記系統將為國際買家提供便捷的報名通道，幫助更多國際客戶提前規劃行程，確保展會期間的高效對接和國際化參與。
Part. 02
海外社媒運營
CBE中國烘焙展覽會依托多個海外社交媒體平臺（Facebook、LinkedIn、Instagram、Twitter等），每周定期發布展會動態、技術創新及行業新聞，與全球受眾保持緊密互動。這些平臺不僅為展會吸引來自不同地區的潛在買家，還將通過定制化內容提高展會的曝光度，打造全球展會形象。借助社交媒體的精準傳播，CBE中國烘焙展覽會將進一步提升其在國際市場中的影響力，鞏固全球烘焙行業盛會的地位。
Part. 03
海外數據庫運營
CBE中國烘焙展覽會通過EDM郵件系統，定期向數據庫中80000+海外行業同仁推送烘焙行業的最新資訊和展會動態。這一精準的觸達方式不僅幫助海外買家及時了解展會動態，快速掌握行業趨勢，更是及時幫助其在展會前做好充分準備，促進展會期間的合作與交流。
Part. 04
國際商會強強聯手
自2003年成立以來，國際華聯烘焙總會歷經二十二年的沉淀與發展，已成功吸納中國大陸地區、中國臺灣、中國香港、中國澳門、菲律賓、越南、馬來西亞、新加坡、緬甸等國家和地區的烘焙同仁，逐漸成為匯聚世界華裔烘焙同業力量的國際大舞臺。
CBE中國烘焙展覽會與國際華聯烘焙總會的戰略合作，重點聚焦于東南亞市場的深度開發。通過這一強強聯合，CBE中國烘焙展覽會不僅能夠快速拓展在東南亞的市場知名度，還能借助協會豐富的行業資源和優勢背書，加速中國烘焙品牌在海外多區域的滲透和影響力。這一合作不僅將直接提升中國烘焙展覽會對海外觀眾的組織力度，更是賦能國內企業快速開辟廣闊的海外市場，進一步強化了CBE中國烘焙展覽會的全球化戰略。
Part. 05
“開元計劃”助力出海
中國烘焙展覽會的“開元計劃”項目通過與世界第一展覽集團英富曼東南亞FH系列展會深度合作，全面踐行“走出去，引進來”的雙向賦能戰略。CBE中國烘焙展覽會通過積極與國際展會合作，提升了在東南亞市場的影響力，同時也借助英富曼的國際化平臺吸引了更多全球買家和合作伙伴。此外，這一合作為國內有出海需求的企業帶來了更多的海外拓展機會，更快布局全球市場。
*“開元計劃”項目詳情可咨詢您的展會銷售
通過一系列精準的海外推廣舉措，CBE中國烘焙展覽會將不斷擴大其在全球市場的知名度與影響力，并通過多層次、多渠道的全球化布局，將中國烘焙品牌推向世界舞臺，加速行業的國際化發展！
2025第二十八屆中國烘焙展覽會（5月10-12日·廣州）期待與您攜手共謀增長，探索無限可能！
掃描下方二維碼
立即領取門票??????
中國烘焙展覽會是中國烘焙行業專業展覽會的開創者，依托中國烘焙展覽會深耕烘焙行業近30余載的資源基礎上，整合大餐飲、大食品、大連鎖優勢市場資源，2025第二十八屆中國烘焙展覽會將于5月10-12日，在中國粵港澳大灣區中心活力羊城——中國廣州廣交會展館D+A區隆重揭幕！再次攜手FOOD PLUS 廣州烘焙+食飲產業聯展持續發力，協同食飲多產業鏈展覽不斷創新呈現方式，賦能企業跨界向上向寬發展，為“烘焙+”食飲行業的健康可持續發展持續獻力，聚合呈現烘焙輕餐、咖啡茶飲、酒店餐飲、食品食材、加盟連鎖等多行業、多元化商貿交流盛會，齊聚國內知名品牌、行業領軍人物和專業觀眾，共同探討“烘焙+”食飲行業未來趨勢與創新發展，為行業帶來專業更聚焦、品質更卓越、商機更跨越的盛會！
